Smarter SEO to maximise your organic search traffic and online revenue
Search engine optimisation is the misunderstood gold mine of the marketing mix.
Google is always changing its algorithm to refine the quality and relevance of its Search Engine Page Results. An ever-changing ecosystem means SEO best practices are constantly changing. And with these changes come new opportunities for your business’s organic visibility.
So, if you’re here, you’re probably facing at least one of the following challenges:
- You’re struggling to keep up with industry developments; from algorithm updates to new ranking signals
- You’ve exhausted what’s possible with your current marketing team or agency
- You don’t know what to prioritise in your SEO strategy for the best return
Challenges like these are where SEO consultancy comes in. I’ll reveal those golden SEO nuggets in a tailored plan to boost visibility, traffic and revenue.
Bespoke Consulting Services
Maintaining and building the organic visibility of your website is a lot like training a pet.
There are thousands of best practice insights from Google, Bing, and industry experts for you to apply. But no two websites (or pets in this analogy) will respond the same way to the same piece of advice.
The elusive yet core differences between websites are why you need a bespoke approach for your SEO consultancy.
Together, we’ll discover the untapped search patterns of your customers, the topics on which you’re an unrivalled authority, and the most sustainable approach for your in-house team or agency.
From there, we’ll create a practical and adaptive SEO strategy that will help you achieve both short-term wins and long-term compounding results.
My Approach
Integrated and Personal Collaboration
Faceless audits and recommendations won’t make your team passionate about your SEO. I act as an extension of your team, integrating myself to bring out the best in your SEO strategy.
Transparent SEO Practices
Trust is key in the SEO consulting process. I build trust by explaining why one approach works over another. So get ready for a masterclass in SEO as we move forward!
Full-Picture Strategy
Great SEO considers all of your digital marketing from brand to UX, something I’ve been doing since 2015. That way your SEO strategy will strengthen your entire business, not just your website..
The Consultancy Process
Quality SEO takes your company vision as well as your business requirements into account. To reveal your unique needs and wants, I use a tried, tested, and fully transparent consulting process that clients love:
The Discovery Call
A call to understand your business, the people who run it, how they operate and your objectives for the next 12 months.
The Proposal
A bespoke summary of the immediate SEO work and audits your business needs.
The Roadmap
The milestones, priorities, and tasks of the upcoming months.
The real work begins: Support and guidance for your team for the best possible execution of the roadmap.
SEO Experience
In-House and Agency Side Collaboration
I’ve collaborated with UX, development, design, digital PR and content experts in-house and at agencies to create a powerhouse of resources for your SEO.
Regular and Recognised Training
I use industry-credited events to keep my SEO knowledge sharp. With 7 years of experience, I can spot the best tactics unique to your organic growth objectives and shifting industry landscape.
Multi-Industry Specialisms
From travel to technology, I’ve seen what works for some industries and not for others. I’ll always do the research to find the techniques that will give you a competitive edge.
Industry Specialisms
> Travel & Tourism
> Fashion
> Real Estate
> Health & Wellness
> Education
> Energy
Testimonials
“Not only did Luce provide us with fantastic SEO knowledge and expertise, but it was also such an enjoyable experience working with her as she is so approachable, and her passion for the work shines through, making it all the more motivating.”
– Common Ground Collective
“Luce did a fantastic job coming up with an extremely thorough content plan for my website. I was really impressed with how much time she took looking at the competitors and coming up with an actionable plan. I’ve already started implementing some of the recommendations and have a 30% increase in leads over the past 2 months.”
– Ian, Director
“Luce gave me an excellent experience on looking into a greenfield project from an SEO perspective. Her knowledge on all things to do with SEO & User Experience is outstanding! I would highly recommend anyone looking for a true expert in the field to hire Luce.”
– Sam, Business Owner
