About Me

SEO is not just work for me, it is a passion.

During my career, I have worked with local and international brands across a variety of industries to create and deliver effective, tailored SEO strategies. 

I have been working in digital since 2015. Before starting my own SEO consultancy in 2021, I spent most of my career working in digital and SEO agencies. In between agency roles, I spent 2 years working in-house for an online travel agent where I oversaw all digital marketing activity and explored more of the globe.

My approach

There is no ‘one size fits all’ solution when it comes to organic traffic growth. This is why my strategies are bespoke to each of my client’s SEO, website and broader business requirements.

I also believe that education is as important as strategy and execution, and I cater my deliverables accordingly. Having worked in relationship-based roles for the past 7 years, stakeholder management is the norm for me. My experience in-house and agency-side has allowed me to collaborate and educate key stakeholders as well as UX, development, design, digital PR and content teams to achieve growth.

If you trust in me and my expertise, I will commit to your business whole-heartedly. For the clients who have already done so, more often than not, I have become an extension of their internal team.


Industries worked with

Fashion Retail


Industrial Engineering

Information Technology

Leisure, Travel & Tourism


Music & Entertainment

Real Estate

Sports & Leisure