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About Luce Rawlings

Luce Rawlings

From fashion to finance, I've seen it all! 

I’ve been in the digital game since 2015, working with local and international brands across an eclectic mix of industries. 

Before I started my own SEO consultancy in 2021, I honed my skills in various digital and SEO agencies. During my agency intermissions, I lived out my wanderlust dream and worked in-house for an online travel agent, exploring new destinations and overseeing all things digital marketing.

My Approach

There is no ‘one size fits all’ solution when it comes to organic traffic growth. This is why my strategies are bespoke to each of my client’s SEO, website and broader business requirements.

I also believe that education is as important as strategy and execution, and I cater my deliverables accordingly. Having worked in relationship-based roles for the past 7 years, stakeholder management is the norm for me. My experience in-house and agency-side has allowed me to collaborate and educate key stakeholders as well as UX, development, design, digital PR and content teams to achieve growth.

If you trust in me and my expertise, I will commit to your business wholeheartedly. For the clients who have already done so, more often than not, I have become an extension of their internal team.

Industry Commitments

2022 – Data Journalist (current)

Global Search Awards

2024 – Judge (current)

UK Digital Growth Awards

2024 – Judge (current)

EU Search Awards

2023 – Judge

UK Search Awards

2023 – Judge

2022 – Judge

Women In Tech SEO

2022 – Mentor

2020 – Mentor



Professional Certificate in Marketing


Analytics Individual Certification

Blue Array Academy

SEO Manager Certification

Technical SEO Certification

Ecommerce SEO Certification


Customer Relationship Management